A design chauvinist entrepreneur who builds corrective UX frameworks that enable people to experience life without worrying about Newton's third law.
I rely on my intuition, precision and curiosity for all my designs.
Adobe Story Mobile - An iPhone App for Tasks On-The-Go
Conceptualization, Information Architecture, Navigation Design, Interaction Design, Visual Design
www.saholic.com - India's Largest Mobile Phones Retailer
Visual Design and Navigation for Shopping Cart
K12 Education - Startup in Stealth Mode
Information Architecture, Visual Design, Navigation Design for Search and FlexBook Shelf
www.commonfloor.com - Apartment Community & Real Estate Portal
User Research, Information Strategy and Visual Design for Home Page
Research & Publications
Best Paper Award in ICT4D (Berkeley), Published in MIT Journal
Paper selected at Mobility Conference 2007, Singapore Polytechnic, Singapore.
Connecting the ‘Bottom of the Pyramid’ – An Exploratory Case Study of India’s Rural Communication Environment
Paper selected at WWW 2007 conference, Banff, Canada.
Connecting the Unconnected (Not available to download)
Paper selected at Society for Applied Anthropology 67th Annual Meeting, Tampa, Florida.
Paper selected at International Conference on Information and Communication Technologies and Development in May 2006.
- Got the BEST PAPER award at ICTD, Berkeley, in 2006.
- Published in MIT Press Journal - Information Technologies and International Development (Vol. 4 Issue 1).
- PATENT GRANTED for Computer Interface for Illiterate and Near-Illiterate Users.